custom publishing
Inspired by the ‘zine ‘Station’ that was placed in every hip-cat boozer in Shoreditch, the producers of the Lovebox festival, then held in Victoria Park, approached Edge and Barrett to produce their magazine to promote/support the festival. Editorial direction, commissioning of features, fashion/photo shoots and all product shoots were arranged as well as production. 50,000 copies went out with the Guardian newspaper. It was a brilliant weekend.








